Master Engagement Scoring & Churn Prediction for greater profitability

Some believe that churn prediction and engagement scoring work only for large companies. In our experience, all companies, whatever the size, can benefit from these figures. Customer retention is closely linked to the engagement levels of your users, which, in turn, can be used to predict the churn risk. Learn how to interpret engagement levels and increase retention.

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SaaS customer retention optimization

Hack Your Growth With The Rule of 72. Part 4: Increasing Retention by 12%

Why is retention important for a SaaS company? Why should a product manager pay attention to this specific metric? You do need to get the users back into the app…

You can’t start charging a user until he has finished the onboarding process.

There’s usually a gap between the onboarding experience and the first payment, and that’s when user retention must be taken into account.

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