Which are the trends in analytics for 2019?

The world of analytics took a turn for the best last year, and 2019 looks even more promising.

Here’s a quick run through last year’s trends and what I envision for this year.

In a nutshell, there were 2 main trends last year, which will further develop this year:

  • Thought leaders and analytics experts came up with ‘growth frameworks‘ to help you generate more growth as quickly and ‘painlessly’ as possible. Growth frameworks are based on clear, practical methodologies that you can apply straight away, with immediate results.
  • Growth champions have taken growth to the next level. They are the people whose only preoccupation is how to generate more growth. Their advantage over founders or C-level people is that they are more objective with respect to the product or business, and can come up with sharper, more efficient strategies.

As for this year: honesty is key. No more bull shit!

This being said, I have a few surprises in store for you related to a more interactive style of communication. Stay tuned!

Till then, have a great 2019 and keep in touch!

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Author: Claudiu Murariu

InnerTrends' founder and lead analyst Claudiu Murariu is also the author of DataDiary, a newsletter about and for companies that use data in their business decision making process. You can follow him on Twitter @cllaudiu.